Tag: tourism marketing

ATTOI conducts one-day seminar on ‘Modern Trends in Tourism Marketing’

Delegates and the speakers after the One-day Seminar at KITTS Association of Tourism Trade Organizations, India (ATTOI), in association with Tourism News Live has conducted a one-day seminar on Modern Trends in Tourism Marketing on November 27, 2018. The seminar, held at the Kerala Institute of Travel and Tourism Studies (KITTS) Auditorium in Thiruvananthapuram, was inaugurated by Rajasree Ajith, Director of KITTS. Vinod CS, President of ATTOI, delivered the welcome speech. He mentioned the innovative ideas set forth by ATTOI for the development of tourism in the state, ever since its inception. The Yoga Ambassadors Tour organized in association with ... Read more

Jammu Kashmir to strengthen tourism marketing

Jammu and Kashmir Tourism Minister ‘Tassaduq Hussain Mufti’ is on a new mission to promote tourism of the state. Besides social media campaigns the state offers new festivals and fairs to attract audience participation, that further enhances destination marketing. Creating new destination-based promotional films on the most traffic destinations namely Mata Vaishno Devi, Basohli and Patnitop are been highlighted by the minister. The department of tourism thus plans to screen these movies across PVR cinemas. Besides conventional marketing strategies, hoardings and visual screens at airports and railway stations are planned to be implemented. The government even got new proposal to put it ... Read more

Nigeria to adopt Virtual Reality

Photo Courtesy: socialmediaweek.org Nigeria, commonly know as ‘Giant of Africa’ with larger population and economy, currently plans to introduce Virtual Reality in marketing their destinations. Most of the countries have already come up with this technology, as such it helps to generate more attention from the stakeholders as well as the travellers. Virtual Reality uses various algorithms that stimulate more realistic visual extravaganza for the users. The terminology Virtual Tourism thus comes into play with video montages, still images, and 3D effects including music, background score and voice over. Photo Courtesy: techcabal.com Managing Director of Sky View communications, which is ... Read more