Tag: God’s Own Country 2.0

Kerala to launch new tourism campaign – God’s Own Country 2.0

Kerala is recovering from the recent rain and floods that caused devastating damages to the state’s infrastructure and economy. Tourism being one of the major revenue earners of Kerala, prompt and adequate measures are taken by the state tourism department to streamline the tourism activities. The government is gearing to launch a revival campaign – God’s Own Country 2.0. “The state’s tourism sector suffered infrastructure losses of around Rs 100 crore, while business losses count around Rs 500 crore,” said P Balakiran, Director, Kerala Tourism. However, the state is going on with the 10th edition of Kerala Travel Mart, one ... Read more