Tag: Betty Radier

Kenya to launch direct flights to US on 28th October 2018

Non-stop flights between Nairobi’s Jomo Kenyatta International Airport and John F Kennedy International Airport in New York will be launched by President Uhuru Kenyatta on 28th October 2018. Though the inauguration of the direct flight is 10 days away, the vibe around it has warmed US travellers, who have made Kenya a sought after destination, surpassing the rival tourists locations such as Mexico, Italy and Europe. As per local media, bookings for December to Kenya were up by about 28 per cent from last year’s with one operator saying it had placed around USD 8 million worth of business to ... Read more

Kenya to tap Africa’s potentials to boost tourism

Magical Kenya Tourism Expo 2018 Kenya’s tourism marketers have formulated plans to consider Africa as a key regional market to grow its tourism business, a senior official said. “We are actively engaging with travel agents and tour operators in Nigeria to expose them to the diverse tourist offering in Kenya and the rest of East Africa that would be of interest to travellers from Nigeria and the rest of West Africa,” said Betty Radier, Kenya Tourism Board (KTB) CEO. She was talking to the media at the ‘Magical Kenya Travel Expo’ in Nairobi. Radier said bilateral discussions were going on ... Read more

Kenya launches online workshops to market tourism

Kenya, the paradise of wildlife-safari, located on the eastern coast of the African continent, has launched a national level programme, to equip indigenous tourism product managers and sales representatives to sell travel skills online. The Kenya Tourism Board (KTB) has associated with  Google, mobile operator Safaricom, marketing society of Kenya, Kenya Wildlife Service (KWS), Tourism Finance Corporation and KTB’s online consultant for the launch of the programme. “KTB will work with the identified partners to engage players in the tourism and travel sector and show them how to utilize the internet to their advantage, said Betty Radier, KTB Managing Director. ... Read more