Tag: north Malabar
BRDC to hold SMiLE initiative in other districts to woo tourists
Tour operators joining Mangalam Kali at Banam Farm House, a SMiLE venture at Kasargod Having convinced about the immense, unique and varying tourism potential of the pristine north Malabar in Kerala, the state run Bekal Resorts Development Corporation (BRDC) has come out with a seemingly viable and pragmatic strategy to ensure quantum jump in tourist inflow to the region. The Small and Medium Industries Leveraging Experiential tourism (SMiLE) initiative of BRDC, where small entrepreneurs are trained to leverage experiential tourism and budget accommodation, is a model that can be replicated in other districts of the state, said industry players. Number ... Read more