Tag: kerala tourism strategy post covid-19

Kerala Tourism: Strategies to be adopted post Covid-19

This is the fourth consecutive year that Kerala and the state tourism department have been faced with a massive disaster. Covid-19 or Novel Corona Virus as it is called, came to the state soon after the industry had entered a path of recovery path from a devastating cyclone like Ockhi, the Nipah outbreak and then the three consecutive floods. Even during such hard times, Kerala tourism could register 70% growth and occupied top position in any online-search for destinations anywhere in the world. According to Google Analytics of 2018 there has been 10,252,887 sessions/visits to the Kerala Tourism website.  Kerala ... Read more