The ATM opens the door to the resurgence of the travel sector
The Arabian Travel Market (ATM) has been flagged off to revive the epidemic-ridden travel and tourism sector. The 28th edition of the ATM, which features world-class brands in the field of travel inaugurated at the Dubai World Trade Center by Sheikh Ahmed bin Saeed Al Maktoum, CEO of Dubai Civil Aviation Authority and Founder and Chairman of Emirates Group, Dubai World.
The largest tourism exhibition in the Middle East will continue until May 19. This time the theme is ‘New Morning in Travel and Tourism’. More than 1,300 companies from 62 countries, including the UAE, Saudi Arabia, Israel, Italy, Germany, Cyprus, Egypt, Indonesia, Malaysia, South Korea, the Maldives, the Philippines, Thailand, Mexico, and the United States, are participating. Restrictions have been put in place to maintain social distance. 11,000 people can enter the hall at a time. This is the first time that a hybrid (both online and offline) ATM has been launched.
The fair, which will be held at the World Trade Center, will end on the 19th, but will also take place on the virtual platform on the 24th, 25th, and 26th. Following covid, ATMs were only available virtually last year.
It was a success that prompted the organizers to switch to a hybrid style this time around. Last year’s virtual event was attended by 12,000 people from 140 countries. There will be exhibitions of new technologies in the travel sector, leading seminars, the Middle East Tourism Investment Summit, and new possibilities for hotel tourism. 67 conferences will be held. A total of 145 local and international experts will speak at the event, which aims to revive the ruined travel sector in covid. Will discuss how to utilize the growth made in the technology sector due to Kovid. There will be travel restrictions but how to overcome them and keep the area afloat will also be an issue. It will feature new tourism projects and innovations in the international arena that showcase the cultural uniqueness of the UAE. This is the first international event in the field of travel and tourism in a year and a half.
How to visit
You need to register at www.wtm.com/atm to reach the World Trade Center. The date of the visit should also be given while registering. Must be accompanied by a printout of the entry pass received via e-mail. Admission is from 10 a.m. to 6 p.m. Admission is open until 5 pm on Wednesday.