India shines at PATA Travel Mart in Langkawi

The PATA Grand and Gold Awardees were felicitated at the PATA Travel Mart 2018 held at the Mahsuri International Exhibition Centre in Langkawi, Malaysia on September 14.

SOTC Travel won the award for Marketing Media – Travel Advertisement Broadcast Media while Yalla Kerala campaign of Kerala Tourism and the PATA Gold Award for Marketing Media – Travel Advertisement Print Media. Sudeshna Ramkumar, Assistant Director, India Tourism, Singapore, has received the PATA Gold Awards won by Kerala Tourism for Travel Advertisement Print Media and Travel Poster during the closing ceremony.

PATA Gold Award 2018 for Women Empowerment Initiative was bagged by Peak DMC, India, for empowering women through inclusive work. PATA Gold Award 2018 for Heritage was bagged by Sahapedia for its India Heritage Walk Festival.

Cox & Kings India won the award for Marketing Media – Travel Brochure, an experiential showcase of Indian journeys. The Ultimate Travelling Camp (TUTC) won the PATA Gold Award for Marketing Media – Travel Video.

“I would like to congratulate the 2018 PATA Grand and Gold Award winners as well as all of this year’s participants for their submissions. This year’s winners exemplify the true values of the association in working towards a more responsible travel and tourism industry in the Asia Pacific region,” said Mario Hardy, CEO, PATA.

“This year’s PATA Gold Award winners present us with yet another wide array of remarkable accomplishments in different branches of the tourism industry. MGTO is honoured to help facilitate this PATA awards programme in inspiring tourism stakeholders throughout the Asia Pacific region,” said Maria Helena de Senna Fernandes, Director, Macao Government Tourism Office (MGTO).

The awards are generously supported and sponsored by the Macao Government Tourism Office (MGTO) since 1995. This year it recognises the achievements of 27 separate organisations and individuals. The 34 Grand and Gold Awards are be presented to such organisations as Amadeus Asia Limited, Thailand; AirAsia, Malaysia; Department of Culture and Tourism Abu Dhabi, UAE; Hong Kong Tourism Board; Jetwing Hotels Ltd, Sri Lanka; Kerala Tourism, India; Local Alike, Thailand; Marianas Visitors Authority; Melco Resorts and Entertainment, Macao; PEAK DMC, India; and Tourism Authority of Thailand.

This year’s awards attracted 200 entries from 87 organisations and individuals worldwide. The winners were selected by an independent judging committee consisting of fourteen senior executives from the travel, tourism and hospitality sectors.