Kerala

David Carollo to talk about Secrets of Search Engine Rankings at ICTT 2019

Everyone wants to be visible to those who look for the products or service you are offering. Studies prove that almost 93 per cent of all buying decisions/selections start with an online search. And the key to receiving traffic through Google is to gain first page rankings, as first page websites get 91.5 per cent of Google traffic. This year’s International Conference on Tourism Technology is discussing about the nuances of Search Engine rankings. David Carollo, who has 10+ years of experience with brands (from startups to MNCs) and agencies in Europe and Asia, will talk about the Secrets of Search Engine Rankings at ICTT 2019 on September 26.

Based in Singapore, David is working as Digital Marketing & Influencer Manager for A DrBrand Pte Ltd, and Board of Directors (Marketing) for the Italian Association of Singapore. David has experience and skills in User Experience, Human Computer Interaction, Usability, Online and Offline Marketing, Go-to-Market, Branding, Social Media, Web and Interaction Design, Multimedia and Analytics, and is interested all kinds of innovation and art.

The third edition of ICTT, organized by ATTOI, in association with Kerala Tourism, aims at helping the players of tourism industry to stay abreast with the latest technology through effective usage of digital and social media platforms. Around 10 subject experts across the globe will offer their insights on 10 different topics related to online promotion of the business.

The two-day long event will begin on September 26, 2019 and will be concluded on September 27, on the World Tourism Day. Around 500 delegates including tour operators, hoteliers, resort owners, homestays, SEO (search engine optimization) companies, software firms, social media marketing companies and bloggers, are expected to attend the conference at Le Meridian hotel, Kochi.

The topics include: Impact of influential marketing in tourism by Ellie Shedden, Australia; Artificial intelligence and travel revolution by Losch, Italy; Secrets of search Engine Rankings by David Carollo, Singapore; How to do social media tourism promotion to get Chinese tourists? by Richard Matuzevich, China; Tips to become a good digital photographer? by Shane Dallas, Kenya; How to create a good story about your brand? by Jen Morilla, USA; How innovation in travel and tourism is driving economic and jobs growth by Brian Marrinan, Ireland; How to create an attention grabbing content/blog? by Heather Heuman, USA; How to use YouTube for destination promotion by Jessica Dante, UK; Program tips for improving E-A-T SEO by Sean Patrick Si, Philippines and Instagram and growth strategies by Isabel Mosk, Netherland.

Registrations are ongoing, with details available on http://www.icttindia.org