Festival and Events

SATTE turns 25; expects 1000 exhibitors

SATTE Awards 2017

South Asia’s Leading Travel Show, SATTE (South Asian Travel and Tourism Exchange), celebrates its silver jubilee this year. Organised by UBM, India’s prime exhibition, SATTE, which is at its 25th year, has announced its Silver Jubilee Celebration with it’s recently launched a campaign titled “I am 25”. This edition of SATTE is scheduled to be held from January 31 to 2 February 2018 at Pragati Maidan, New Delhi.

The 25th edition of the exhibition will witness participation from over 1,000 exhibitors and representation of over 50 countries. SATTE also organizes ‘Women in Travel’ as part of ‘I Am 25’ campaign. As part of the campaign, SATTE organised an evening of extravaganza for the women in the travel and tourism industry titled ‘Women in Travel’ which witnessed women leaders from all different segments of travel and tourism industry. During the evening few of the senior industry leaders spoke about their journey to success.

“With this edition, SATTE will also achieve its silver Jubilee milestone and on our part, we have pulled out all stops to celebrate it in a grand way. The ‘I am 25’ campaign brought various sectors of the industry together on the 25th of each month to celebrate 25 years of the show, and there’s plenty happening onsite as well. SATTE is also happy to engage its exhibitors and visitors to pledge for sustainable tourism under the unique I-Pledge scheme where they pledge to conserve natural reserve; respect and save wildlife; say no to plastic; dispose waste smartly and travel responsibly.  We have already got over 22,000 pledges at last count,” says Yogesh Mudras, Managing Director, UBM India.

SATTE 2017

“I hope that the forthcoming Union Budget would be good for the industry. They should consider tourism as a industry,” says Pradip Lulla, Vice-President, TAFI.

SATTE 2018 will have an array of State Tourism Boards with many of them increasing their presence for the 25th edition of SATTE. So far, Gujarat, Madhya Pradesh, Himachal Pradesh, Andhra Pradesh, Odisha, Kerala, West Bengal and Rajasthan have confirmed their participation. States such as Goa, Karnataka, Uttarakhand, Punjab, Jharkhand, Tamil Nadu, J&K, amongst others are in the process of finalising their participation for the coming edition. The exhibition will also witness the presence of Foreign Tourism Boards such as Spain, Peru, Czech Republic, Ho Chi Minh City, Singapore, Hong Kong, Macau, Turkey, Philippines, Japan, South Korea, Fiji, New Zealand, Nepal, Bhutan, Bangladesh, Azerbaijan, Egypt, Israel, Sharjah, Dubai, Sri Lanka, Thailand, Malaysia, Taiwan, Mauritius, Indonesia,  Abu Dhabi, Visit Russia, Visit Florida and Las Vegas and Oman etc.